Emart : Korea's No. 1 discount store for 32 years - first, biggest, and best

Welcome to Korea!

Emart is Korea's No.1 retailer and was spun off from Shinsegae Department Store, Korea's first department store.
Since its establishment, Emart has continuously expanded its presence in both offline and online retail, as well as global markets.

■ Korea's first hypermarket

Emart has reshaped the retail landscape by offering fresh, high-quality products at unbeatable prices.
Over time, it has grown into one of Korea's most trusted and recognizable retail brands, ranking No.2 in the 2019 Korea Brand Power Index.

■ Make the world "Goraeit"

Goraeit Festa!

Goraeit Festa is a large-scale, regular discount event launched in January 2025,

designed to showcase Emart's core retail competitiveness through unbeatable prices and exclusive product offerings.

To communicate in a more friendly and approachable way,

a whale character inspired by Emart's signature "e" logo is used throughout the campaign.

Discover "Goraeit-tem"- exclusive items only available at Emart - and "% price" deals offering up to 50% off,
delivering some of the lowest prices in the industry every month.

■ Why "Goraeit"?

It sounds like "Great" - but with a twist! "Gorae" means whale in Korean, and this cute character is Emart's mascot.

So it's not just great, it's whale-level great!

■ Main Product

(1) King-Size Deli Lineup

From crispy squid and chicken skewers to shrimp tempura, glazed eel, and trout sushi - this deli lineup is next level.

Not just in big in size, but huge in flavor - each bite delivers that "wow" moment.

Why wait in line at popular restaurants when you can enjoy restaurant-quality taste right from the store? It's more than a deli
- it's a flavor-packed food tour, all in one tray.

Available only in Korea, this is your chance to try something truly special - the king-size way.

(2) ORION Marine Boy

- Cream Curry flavor

Marine Boy is Korea's beloved whale-shaped snack, packed with savory crunch in every bite.

This limited-edition Creamy Curry flavor, available only at Emart, blends smooth cream with aromatic curry for a uniquely delicious twist.

It’s the kind of flavor you just can't resist!

Hurry - quantities are limited, so grab your whale before it's gone.

(3) Burning Bar Snacks

Get ready for a firestorm of flavor with this Burning Bar Snack!

Charcoal-grilled using quality Korean ingredients and coated in Samyang's intensely spicy Buldak sauce, it delivers that bold, fiery kick that spice lovers crave.

Perfect with beer or soju, and easy to prep in an air fryer for any late-night cravings.

And with prices up to 30% lower than other frozen snacks, it's a must-have for your next at-home hangout.

Available in three crave-worthy options: spicy chicken feet, grilled beef tripe&intestines and crispy pork skin!

(4) GLOW:UP by BEYOND

GLOW:UP by BEYOND is a high-performance skincare line launched exclusively at Emart by the clean beauty brand BEYOND.

Formulated with collagen and bakuchiol, the key ingredients for firming care, it helps improve skin elasticity and radiance while offering exceptional value for money.

The collection includes 8 slow-aging essentials in various forms
- toner, serum, cream, smile line patch, eye ampoule, night mask cream, cleansing pack, and multi balm
- providing options tailored to different skincare needs.

(5) No Brand X SAGWADANG : Signature Dessert Collaboration

SAGWADANG is a premium bakery café where you can enjoy modern reinterpretations of apples-the signature fruit of Yesan-through desserts and coffee.

Combining No Brand's philosophy of smart pricing with Appledang's commitment to premium ingredients, we've launched six trendy apple-based products that offer a whole new experience.

From savory Apple Tteokbokki, irresistibly crunchy Twist Snack, the uniquely charming Apple Cider Vinegar, tangy-sweet Apple Milk Tea,
the bold and flavorful Apple Espresso Latte, to the warm, aromatic Apple Cinnamon Spread- you can find them at Emart and No Brand stores!

Store Hours

10:00 AM ~ 11:00 PM

※ Closing times may vary by location; please check the website for details.

※ Closed on the 2nd and 4th Sundays of each month.

Contact Information

E-Mart Customer Service Center: +82-2-380-5678

Website URL

store.emart.com/